
Before Christmas, we received an inspiring request from our client Visit Finland to create a bright Christmas atmosphere in every corner of our home country. In this virtual Christmas party, business and pleasure were suitably combined; first, the past year was reviewed, and then a look was cast into the future. In between, there was dancing and bending to the mood of high snowdrifts.
Our goal was to create a warm and cozy Christmas atmosphere for the participants, where the scents of spruce and cinnamon could almost be felt by everyone, even though the audience was present via screen. The program was spiced up by the surprisingly revealed, familiar and typical corona-era virtual meeting attire of the main characters (suit jacket on top, Santa’s trousers on the bottom), a fun and engaging trusted band, and a Christmas tree party scene. Snowflakes swayed gently among rosy apples and twinkling lights. The scent of green spruces brought from the forest almost reached the home audiences, where, reportedly, coffee tables were already being moved so that people could join in the dance moves from beside their mulled wine mugs. The Christmas atmosphere continued with the spruces and other decorations to our chosen charity.
It was proven once again, the Christmas spirit is born from people, from doing things together, and from genuine Christmas scents. Via screen, but still!
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